Ethiopia Biruhi
Goshen Coffee CompanyAbout This Coffee
Ethiopia Biruhi is a single origin Ethiopian coffee roasted light by Goshen Coffee Roasters. The name "Biruhi" means "bright" in Ethiopia's Amharic language, reflecting its character. The coffee features a sparkling acidity, tropical fruit notes, and lingering delicate florals. Available in whole bean and drip grind formats.
Origin
Ethiopia
Flavor Notes
Floral, Tropical Fruit
Roast Level
Light
Processing
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Typology
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GC
Goshen Coffee Company
When entrepreneur Jay Beard discovered that founder Matt Herren was planning to close Goshen Coffee in 2011 after nine years of operation, Beard's eight-year morning coffee addiction drove him to purchase the entire company rather than find a new cup elsewhere. Their roasting philosophy centers around their custom-built fluid bed air roaster—a unique machine that bounces beans on cushions of heated air rather than tumbling them in traditional drums, achieving 90% greater energy efficiency while developing what they call "Good Shit Energy" through their cultivated trade approach that pays above fair trade pricing and builds lasting partnerships with growers.